NHL launches dynamic signage initiative beginning this season
NEW YORK -- The National Hockey League today announced the debut of Digitally Enhanced Dasherboards (DED), an advanced approach to dynamic dasherboard advertising that will launch for the 2022-23 season. The DED system allows for the digital replacement of camera-visible arena dasherboards within local, national, and international NHL game broadcasts, ushering in the next wave of innovation to create new opportunities for the League, its Clubs and their media and corporate partners....
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Topics:
National Hockey League, NHL
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