31 Thoughts Podcast: What's in a name? Commissioner Tyler Tumminia on NWHL rebranding to PHF

2 years ago  /  Sportsnet  /  Read Time: 36 seconds

The National Women's Hockey League (NWHL) is rebranding to become the Premier Hockey Federation (PHF). Tyler Tumminia, the commissioner of the PHF, joins Jeff and Elliotte to talk about the rebrand, why they made the change, conversations with other leagues, why they took “women” out of the league name, how does a rebrand of a league work behind the scenes, why they went with “federation”, ongoing talks with the NHL, and if they hope to attract more players by rebranding the league....

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