Sabres, KeyBank Center extend arena rights deal
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ESPN NHL
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The Buffalo Sabres have announced a significant 10-year naming rights deal with KeyBank for their home arena, previously known as the KeyBank Center. This agreement underscores the Sabres' commitment to enhancing their relationships with local businesses while maintaining strong ties to the community. With this new partnership, the franchise aims to attract more fans and improve the overall game-day experience, creating an inviting environment for all.
KeyBank, a major financial institution in the region, has been a community supporter for years, and this collaboration is a testament to their continued investment in Buffalo's revitalization. As part of the deal, the Sabres will collaborate with KeyBank on various community initiatives, promoting youth hockey programs and enhancing local outreach.
The announcement comes at a pivotal moment for the Sabres, as they push for a stronger season following several years of challenges. The team, featuring standout players like Rasmus Dahlin and Jack Eichel, is looking to build momentum and excitement among fans. With the new branding, the Sabres hope to inspire loyalty and bring in a fresh fanbase eager to support the team.
Fans can expect to see significant renovations within the arena as part of this deal, aimed at modernizing facilities and creating a more interactive experience. The Sabres are enthusiastic about the future, believing that the new partnership with KeyBank will play a vital role in their success both on and off the ice.
KeyBank, a major financial institution in the region, has been a community supporter for years, and this collaboration is a testament to their continued investment in Buffalo's revitalization. As part of the deal, the Sabres will collaborate with KeyBank on various community initiatives, promoting youth hockey programs and enhancing local outreach.
The announcement comes at a pivotal moment for the Sabres, as they push for a stronger season following several years of challenges. The team, featuring standout players like Rasmus Dahlin and Jack Eichel, is looking to build momentum and excitement among fans. With the new branding, the Sabres hope to inspire loyalty and bring in a fresh fanbase eager to support the team.
Fans can expect to see significant renovations within the arena as part of this deal, aimed at modernizing facilities and creating a more interactive experience. The Sabres are enthusiastic about the future, believing that the new partnership with KeyBank will play a vital role in their success both on and off the ice.